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Tuesday, January 31, 2023

Amazon Prime Day 2022 in India drives strong membership growth

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HT Bureau

Guwahati, July 29: Prime Day 2022 in India came to a successful close with members across India offering the best deals, savings, new launches, blockbuster entertainment, and more. Notably, Prime members from 95% of the pin codes in India purchased during this year’s Prime Day and more than 32000 sellers saw their highest ever sales day. Further, 1.5 times more customers signed up for Prime membership compared to last year’s Prime Day, with 2 out of 3 new members joining from outside of the Top 10 towns/cities like Rourkela, Mokokchung, Kullu, Dholpur, Nagapattinam, Tonk, Sehore, Kanchipuram, Raebareli, Ramgarh, Thanjavur, Sawai Madhopur, Yamuna Nagar.

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Commenting on the success of the event, Akshay Sahi, director, Prime and Delivery Experience, Amazon India said, “Prime Day is a celebration of our Prime members; Small & medium businesses, and we are truly humbled by their participation. We had thousands of deals, 500+ new product launches from brand partners and sellers, and exciting blockbuster entertainment which our customers loved. The strong growth of new Prime member sign-ups, especially from smaller towns and cities across India is a strong testament to Amazon Prime’s commitment to providing unmatched value to our members, every day.”

It is to be mentioned here that Amazon introduced a new leadership principle – Success and Scale Bring Broad Responsibility in 2021, through which, the company has taken several steps to build more sustainable operations across the country.

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The Hills Timeshttps://www.thehillstimes.in/
The Hills Times, a largely circulated English daily published from Diphu and printed in Guwahati, having vast readership in hills districts of Assam, and neighbouring Nagaland, Meghalaya, Arunachal Pradesh and Manipur.
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