GUWAHATI, June 3: Samsung, the leading global TV brand for 17 consecutive years, has announced the launch of its OLED TV range with the Neural Quantum Processor 4K in India. This range offers deep blacks, clean whites, and vibrant colors, providing an exceptional viewing experience. All models of the Samsung OLED TV range will be manufactured in India.
The OLED TV range comprises two series: S95C and S90C, available in three sizes – 77-inch, 65-inch, and 55-inch. Prices start from Rs 169,990. Starting today, these OLED TVs will be available at major retail stores across India, as well as online on Samsung.com.
Mohandeep Singh, Senior Vice President of Consumer Electronics Business at Samsung India, stated, “We are pushing the boundaries of innovation with our new range of OLED TVs. By combining the Neural Quantum Processor 4K with OLED panels, we have enhanced the picture quality of OLED TVs. The launch of these new OLED TVs will further strengthen our leadership in the premium TV market.”
The Samsung OLED TVs offer outstanding picture quality with the Neural Quantum Processor 4K, delivering incredible detail and screen brightness. The processor utilizes AI-based algorithms and 4K upscaling to transform content to sharp 4K resolution, regardless of the original resolution. Additionally, the HDR OLED+ optimizes each frame for exceptional details.