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Saturday, February 24, 2024

HMIF announces ‘Art of Hope’-3rd edition

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HT Bureau

GUWAHATI, Dec 5: Hyundai Motor India Foundation (HMIF), the CSR arm of Hyundai Motor India Ltd. (HMIL) is delighted to announce the 3rd edition of ‘Art for Hope’, a flagship programme to support Indian artists. The grant application is open to all Indian artists until December 9.

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Over the past two editions, 60 grants have been awarded to artists across 20 states for executing their projects on environmental, social and community centric themes under ‘Art for Hope’ flagship. The public exhibitions have seen a footfall of over 5000 people cumulatively in New Delhi’s Bikaner House and Chennai’s InKo Centre.

Commenting on ‘Art for Hope 2024’, Puneet Anand, AVP & vertical head – corporate affairs, Hyundai Motor India Ltd said, “Hyundai Motor India has been a nurturer of creativity and innovation, and using art for making a meaningful change for future generations under Hyundai’s global CSV (Creating Shared Value) philosophy of ‘CONTINUE’.   Through ‘Art for Hope’, Hyundai is not merely organising an art programme, it is investing in the hopes and dreams of aspiring artists, providing them with the resources and recognition they need to flourish.”

He added, “This year, in addition to our existing grant program and in alignment with ‘Samarth’ initiative, we have introduced – ‘Ability for Dignity’ towards achieving the global vision of “Progress for Humanity”. A special grant for specially abled artists, where we will not just give them a grant but upskill them and provide them avenues for sustainable income generation. We are confident that this year too, we will be able to make a positive impact in the lives of deserving individuals and uncover the hidden talents across the nation”.

‘Art for Hope 2024’ grant is open in Visual Art, Digital Arts, Performance Arts, Folk and Traditional Arts and Community Arts categories for individual artists and collectives. At the end of the grant an art festival showcasing the artworks and grant projects will be hosted in New Delhi.

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A five-member jury shall select the final grantees on project concept, artists background and community impact of the projects.

The application are open for ‘Art for Hope 2024’ for art projects on environmental, social and community centric themes at www.hyundaiartforhope.com till December 9.

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