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Crompton launches Cool Breeze Desert Cooler Series

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HT Bureau

GUWAHATI, April 16: With summers finally arriving and temperatures soaring, keeping cool has become critical. Instant cooling with a high-performing, energy-efficient air cooler will surely help you pass through the season of scorching heat with ease. Bringing with it more than 80 years of experience in cooling products like fans, Crompton Greaves Consumer Electricals Ltd. adds another innovation to its cooling ecosystem with the launch of the Cool Breeze Desert Cooler Series.

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With climate change becoming a harsh reality, and temperatures reaching a record high, we are more likely to witness extreme temperatures in the coming season. The sweltering heat waves and scorching temperatures make it even more important for us to experience instant cooling the moment we get home after a tiring day outdoors. The need for instant cooling is essential, not only to beat the heat but also to allow us to experience comfort and convenience along with mental as well as physical well-being during summers. Coolers, therefore, have the added edge with affordable, durable, and energy-efficient features that provide the best cooling comfort anytime and anywhere.

Presenting a unique set of Cool Breeze models to help you beat the heat this summer, Crompton’s latest range is crafted for cooling comfort with modern aesthetics. Designed to deliver the best-in-class instant cooling even on the hottest day, the following features include Superior Cooling Performance, Everlast Pump, 4 Way Air Deflection, Ice Chamber, Honeycomb Pads, Easy Cleaning & Hassle-free Maintenance, Inverter Compatible, Motor with Overload Protection, Auto Swing Vertical Louvers, Warranty.

Sachin Phartiyal, vice president, Appliance Business – Crompton Greaves Consumer Electricals Ltd said, “With summers becoming hotter than ever, getting instant relief from the heat has become important now more than ever. Heatwaves are becoming the new normal and the modern-day consumer looks for instant cooling indoors after an exhausting time outdoors. Through the years, Crompton has continuously aimed to enhance the lives of the consumers by delivering instant cooling, superior quality, and efficient functionality. Considering how the consumers’ lives have changed today, Crompton consistently evaluates what they need to make their lives more comfortable. With more than 3 lac satisfied customers with Crompton Ozone Coolers running successfully for the last 8 years and Optimus Desert Coolers having the highest air delivery in the industry, we are advancing our innovation in the air cooler category with our new range that provides innovative designs and ensures superior cooling performance to ensure sweat-free and comfortable summers!”

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